Goal:

激发好奇心、实验、探索、深入而广泛的阅读、提问、研究和推理、分享、教育、受教育和乐趣。 curious, to experiment, to explore, to deep and broad read, ask, research and reasoning, to share, to educate, to be educated, and to be fun.

More questions:

categories and tags; content formats and structured templates, styles; social media syndication; and …